Yahoo: Confusing Unsubscribe

Aesthetic Manipulation Brignull's "Trick Questions" False Hierarchy Interface Interference Obstruction

Culprit

www.yahoo.com

Found

6 years ago


Yahoo uses confusing options when trying to unsubscribe from their newsletter. The design encourages users to click “no, cancel” because they want to cancel their subscription, but to actually cancel, the user must select one of the small, light grey text options below the big blue button.

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