Heroes and Generals: In App Purchases

Intermediate Currency Obstruction


Heros and Generals Games


6 years ago


The game uses a purchasable in-game currency to blur users’ recognition of the value they’re transferring.

“Research has shown that putting even one intermediate currency between the consumer and real money, such as a “game gem” (premium currency), makes the consumer much less adept at assessing the value of the transaction.” -Ramin Shokrizade

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